Baidu (BIDU) Stock Overview
Provides internet content, value-added telecommunication-based, internet map, and online audio and video services in the People’s Republic of China. More details
| Snowflake Score | |
|---|---|
| Valuation | 0/6 |
| Future Growth | 3/6 |
| Past Performance | 0/6 |
| Financial Health | 5/6 |
| Dividends | 0/6 |
BIDU Community Fair Values
See what 309 others think this stock is worth. Follow their fair value or set your own to get alerts.
Analyst Price Targets
Top Community Narratives
Is this the AI replacing marketing professionals?
Key Takeaways EVA Live (Nasdaq:GOAI) has launched NeuroServer , a purpose-built AI system trained specifically for digital advertising rather than built on off-the-shelf AI models. Its custom neural architecture is designed for multi-objective optimisation across real campaign KPIs, and was trained using reinforcement learning in an agency environment, positioning it very differently from typical AI-powered ad-tech tools.
Read full narrativeBaidu, Inc. Competitors
Price History & Performance
| Historical stock prices | |
|---|---|
| Current Share Price | US$139.87 |
| 52 Week High | US$165.30 |
| 52 Week Low | US$81.17 |
| Beta | 0.52 |
| 1 Month Change | 26.45% |
| 3 Month Change | -4.15% |
| 1 Year Change | 59.58% |
| 3 Year Change | 12.64% |
| 5 Year Change | -21.99% |
| Change since IPO | 1,041.42% |
Recent News & Updates
BIDU: AI Transition And Global Robotaxi Expansion Will Reshape Legacy Headwinds
Analysts have slightly trimmed Baidu's implied fair value to about $240 per share. This reflects recent price target resets that balance cautious views on its legacy online marketing business with continued interest in its AI-first transition story.BIDU: AI Transition Will Gradually Overtake Legacy Marketing Headwinds
Analyst fair value for Baidu has shifted from $219.25 to $244.55 as analysts factor in higher projected revenue growth tied to AI related products, while also acknowledging continued pressure on the legacy online marketing business and adjusting assumptions such as the discount rate and future P/E. Analyst Commentary Recent Street research on Baidu points to a split view, with some firms trimming price targets while others highlight upside tied to the company’s push into AI related products.Recent updates
Shareholder Returns
| BIDU | US Interactive Media and Services | US Market | |
|---|---|---|---|
| 7D | 10.5% | 2.9% | 2.1% |
| 1Y | 59.6% | 87.0% | 30.6% |
Return vs Industry: BIDU underperformed the US Interactive Media and Services industry which returned 87% over the past year.
Return vs Market: BIDU exceeded the US Market which returned 30.6% over the past year.
Price Volatility
| BIDU volatility | |
|---|---|
| BIDU Average Weekly Movement | 6.4% |
| Interactive Media and Services Industry Average Movement | 8.2% |
| Market Average Movement | 7.2% |
| 10% most volatile stocks in US Market | 16.1% |
| 10% least volatile stocks in US Market | 3.2% |
Stable Share Price: BIDU has not had significant price volatility in the past 3 months compared to the US market.
Volatility Over Time: BIDU's weekly volatility (6%) has been stable over the past year.
About the Company
| Founded | Employees | CEO | Website |
|---|---|---|---|
| 2000 | 33,500 | Robin Li | ir.baidu.com |
Baidu, Inc. provides internet content, value-added telecommunication-based, internet map, and online audio and video services in the People’s Republic of China. It operates in two segments, Baidu General Business and iQIYI. The Baidu General Business segment offers products and services for mobile ecosystem, AI cloud, and intelligent driving.
Baidu, Inc. Fundamentals Summary
| BIDU fundamental statistics | |
|---|---|
| Market cap | US$47.84b |
| Earnings (TTM) | US$685.59m |
| Revenue (TTM) | US$18.98b |
Is BIDU overvalued?
See Fair Value and valuation analysisEarnings & Revenue
| BIDU income statement (TTM) | |
|---|---|
| Revenue | CN¥129.08b |
| Cost of Revenue | CN¥72.44b |
| Gross Profit | CN¥56.64b |
| Other Expenses | CN¥51.98b |
| Earnings | CN¥4.66b |
Last Reported Earnings
Dec 31, 2025
Next Earnings Date
May 18, 2026
| Earnings per share (EPS) | 13.70 |
| Gross Margin | 43.88% |
| Net Profit Margin | 3.61% |
| Debt/Equity Ratio | 30.9% |
How did BIDU perform over the long term?
See historical performance and comparisonCompany Analysis and Financial Data Status
| Data | Last Updated (UTC time) |
|---|---|
| Company Analysis | 2026/05/07 16:42 |
| End of Day Share Price | 2026/05/07 00:00 |
| Earnings | 2025/12/31 |
| Annual Earnings | 2025/12/31 |
Data Sources
The data used in our company analysis is from S&P Global Market Intelligence LLC. The following data is used in our analysis model to generate this report. Data is normalised which can introduce a delay from the source being available.
| Package | Data | Timeframe | Example US Source * |
|---|---|---|---|
| Company Financials | 10 years |
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| Analyst Consensus Estimates | +3 years |
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| Market Prices | 30 years |
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| Ownership | 10 years |
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| Management | 10 years |
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| Key Developments | 10 years |
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* Example for US securities, for non-US equivalent regulatory forms and sources are used.
Unless specified all financial data is based on a yearly period but updated quarterly. This is known as Trailing Twelve Month (TTM) or Last Twelve Month (LTM) Data. Learn more.
Analysis Model and Snowflake
Details of the analysis model used to generate this report is available on our Github page, we also have guides on how to use our reports and tutorials on Youtube.
Learn about the world class team who designed and built the Simply Wall St analysis model.
Industry and Sector Metrics
Our industry and section metrics are calculated every 6 hours by Simply Wall St, details of our process are available on Github.
Analyst Sources
Baidu, Inc. is covered by 71 analysts. 35 of those analysts submitted the estimates of revenue or earnings used as inputs to our report. Analysts submissions are updated throughout the day.
| Analyst | Institution |
|---|---|
| Zixiao Yang | Arete Research Services LLP |
| null null | Argus Research Company |
| Alicia Yap | Barclays |